Is Netflix Back From The Dead?

Posted by admin on Jan 5, 2012 in Brands | 0 comments

The beginnings of Netflix are similar to the origins of many of the other dot com giants. Reed Hastings was a software engineer who had mediocre success with his first business, Atria Software. Although his engineering was good enough for the software debugging tools he was marketing, as Atria grew he found he didn’t have the business savvy to keep Atria going. Somewhere along the line, perhaps to forget his

Is Netflix Back From The Dead?

Posted by admin on Jan 5, 2012 in Brands | 0 comments

The beginnings of Netflix are similar to the origins of many of the other dot com giants. Reed Hastings was a software engineer who had mediocre success with his first business, Atria Software. Although his engineering was good enough for the software debugging tools he was marketing, as Atria grew he found he didn’t have the business savvy to keep Atria going. Somewhere along the line, perhaps to forget his

Chuck Taylor: Still an Iconic American Brand

Posted by admin on Nov 19, 2011 in Brands | 1 comment

This American shoe brand is probably one of the most famous shoes of all time. There is probably no other shoe brand that has been worn by as many people in all corners of the world as this iconic pair of shoes. Everybody wears Chuck Taylor, from rock stars to minimum wage earners. It’s also fitting that it represents the American concept of mass producing things. Chuck Taylor, like Coca-Cola and Apple computers,

Cloud Computing: New Business Trailblazer

Posted by admin on Dec 22, 2010 in Tips | 0 comments

Server networks. It’s an indispensable part of almost any business with a small team. Whether you’re in delivery, stocking goods, or offering some sort of service using a number of employees, it’s a must that you have your own network to aid in your work processes. For SMEs, however, running and maintaining such a network is always a challenge. For startups with a lower bottom line and manpower re

About Face

Posted by admin on Nov 6, 2010 in Brands | 0 comments

Chevrolet. Coca-Cola. General Mills. Campbell’s Soup. Polo. Gloria Vanderbilt. John Deere. The Rolling Stones. Marlboro. Ticketmaster. Boost Mobile. These are just a few instantly recognizable items because they have a face. That’s what a logo is about because the targeted clientele sees it, recognizes it, and buys it. It’s been marketed cleverly using small business crm software to track cus

Take A Bite Out Of Apple

Posted by admin on Oct 6, 2010 in Brands | 1 comment

Apple is practically a household name all over the world. Any company looking to improve their corporate brand should take a careful look at what Apple has done in the past decade and use their success to help design a winning brand strategy. The first thing to consider is the logo. A corporate logo is very important because it can put the company directly into the consciousness of society in less than a second. Th

Buffalo Wild Wings

Posted by admin on Sep 17, 2010 in Brands | 1 comment

The sit down restaurant model has not much changed since it was created. The most successful restaurants are the ones that are able to change it up a bit in a way that the customers love. One of the restaurants that has been able to do this very well is Buffalo Wild Wings. This restaurant which aims for the sports loving audience has brought in major bucks by making it a major hangout spot for those who want to wat

Coca-Cola is Still Going Strong

Posted by admin on Aug 3, 2010 in Brands | 1 comment

As a household brand name, Coca-Cola, while still using the old standbys of television and radio placement advertising, is making full use of social networking sites like Facebook and Twitter to connect with fans and get their feedback. In addition, their longstanding relationship with the Fox television show “American Idol” has kept Coke fresh in people’s minds, particularly younger audiences. On